Narratives
SEDU SUMMER GIVEAWAY: WIN ALL OF OUR BEST SELLERS!
Summer has us feeling a little bit giddy—and a lot generous! We’ve put together a SEDU summer giveaway bundle featuring some of our best sellers, including a hairdryer, styling iron, and bounce-en...
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SPOTLIGHT ON: SEDU REVOLUTION DRYER
Get your salon blowout without having to leave the comfort of your beauty palace, aka your bathroom. The sleek and ergonomic (fits like a glove in your hand) SEDU Revolution Dryer fine-tunes your ...
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RUNWAY REWIND: OUR FAVORITE FALL 2018 HAIRSTYLES
Looking for some fall beauty inspo? Want to switch up your same-old, same-old? The hair trends we love from New York Fashion Week have a common thread: real-life potential, right now. As usual, NY...
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Designed to Define
A new icon for a new era. Styling fatigue is a thing of the past with the revolutionary SEDU Icon – the world’s most lightweight professional hair dryer! Designed with an innovative, self-cleaning, brushless motor, you can now command 4x faster-drying power at the touch of a button. The Icon offers sleek, ergonomically-designed sophistication, complete with a thoughtful curation of the most in-demand contemporary features.